Comments on infuse - the blog for Influencer Marketing: It's ALL to do with alignment

i will be more precise ...it is my opinion that th...

2008-09-29T12:42:00.000+01:00

i will be more precise ...

it is my opinion that the term influencer is a term that indicates someone's sell-by date has been reached.

because life is moving much faster than we think.

if you follow the words of a shirkey or a godin or a brogan or whomever, you are doing the equivalent of fighting the last war, as they say about the department of defense.

Hi Laura - thanks for the comment. An external per...

2008-09-29T12:25:00.000+01:00

Hi Laura - thanks for the comment. An external perspective is always useful to firms' marketing...

Hi Gregory - I think you misunderstand the role and nature of influencers, at least as far as this blog is concerned. Perhaps you should peruse some of the other posts in this blog. For the record, "Sucking up" is not a strategy I advocate. Influencers don't "sell" anything. Following anyone blindly is a recipe for disaster, but so is following no-one (IMO). But thanks for introducing some colourful language to this blog.

yes, sucking up to the influencers is really a gre...

2008-09-27T00:37:00.000+01:00

yes, sucking up to the influencers is really a great strategy. we all love brown-nosers and want to buy what they have to sell ...

huh? ...

by the time anybody gets the influencer tag, they are already dated, and following them is a recipe for failure ...

ignore the influentials, start your own kingdom ...

Great thoughts. I think a lot of businesses end up...

2008-09-26T20:25:00.000+01:00

Great thoughts. I think a lot of businesses end up spinning their wheels because they are so focused on their own businesses, rather than on the influencers who could help them.